Corporate Social Responsibility
When she saw the images of the destruction created by the 2015 earthquake in Nepal, and the need of the people there, Kerstin Brülle, 43, manager of the Paderborn Subway branch, wanted to help however she could. Her idea was to donate one week's worth of takings from her store to help the survivors. A friend of hers had four large signs made for the windows of the store: "We are donating our turnover to the earthquake victims of Nepal". The response from employees and customers was immense.
"I get up every day and I feel good -it pains me to think that you could see people in need like they were in Nepal, and not do what you can to help them," Kerstin said. At the end of the week, she was able to present Malteser International with a cheque for more than 22,000 euros for rebuilding efforts in Nepal - allowing people in the earthquake region to have a roof over their heads once again, and helping to keep the Malteser International field hospital open to provide medical care for people in the villages.
You and your business could help too! If you have an idea, why not get in touch?